Previous Events

What The Hell?

Music & Film Festival

Los Angeles

June 27th, 2024

Flat Factory Studios
Los Angeles, CA

During BET Weekend '24, What The Hell? Music & Film Festival made its bold West Coast debut at Flat Factory Studio, bringing together rising music artists, captivating music videos, and groundbreaking short films—all the way from our NJ/NY roots.

With over 650 RSVPs, the night kicked off with a showcase of music videos and short films by talented filmmakers such as Starr Nathan, Malik Baker and Ramon Pesante. The event hit its peak with unforgettable live performances from Honey Bxby, Cousin Stizz, Teenear and more. It was a night of raw talent, creative energy, and culture-shifting vibes that cemented the festival as the stage for emerging talent and innovative creators.

This is just the beginning. What The Hell? Music & Film Festival is here to disrupt, empower, and reshape the future of entertainment..

Event Recap

What The Hell?!

Short Film Premiere

January 18th, 2024

Cityplex 12 Newark
Newark, NJ

What The Hell?! (Short Film)

LOGLINE: An internet troll gets karma for all his trash-talk in this short comedic film that covers the past year in black culture.

(Comedy/Action/Sci-Fi)

Event Recap

What The Hell?! began as an innovative short film that brought together local talent and musicians from the tri-state area, showcasing their creativity and energy. In January 2024, the film premiered to an audience of over 200 enthusiastic attendees in Newark, NJ.

The premiere was more than just a screening—it was a magical night of celebration, diversity, and creative expression. Alongside the main event, the evening featured a curated lineup of music videos and short films from emerging creators within our community. This vibrant mix of talent and storytelling brought the audience together, sparking conversations and connections that extended beyond the event.

Inspired by the success and energy of the premiere, we expanded our vision to create the WTH Music & Film Festival, a platform dedicated to amplifying emerging voices in music and film while staying true to our Newark roots. This milestone event not only highlighted the incredible talent within our community but also set the stage for a bigger and bolder celebration of creativity to come.